My Unpopular Views on Avatar Totally Vindicated by Actual Jungle Folk

From an Entertainment Weekly interview with James Cameron:

I was doing a fund-raiser for these people called the Achuar. [The Achuar are an Amazonian community who want to keep oil companies from drilling near their homelands.] This fund-raiser was trying to get public attention. A bunch of Achuar were bused in to watch Avatar at an IMAX theater in 3D. These are people who had never been in a movie theater. They’re wearing feathers and paint. And they put on the glasses and watch Avatar, the first movie they’ve ever seen. And when they came out, the BBC interviewed them. This one woman, a tribal elder, says, “In this movie, they solved their problems by fighting. We are not afraid to fight, but we have decided to try to solve our problems through dialogue. So this movie needs a better message.” [emphasis added]